WeCrashed: What’s fact and what’s fiction in new Apple TV series?

We crashed, which aired March 18 on Apple TV, tells the story of the dramatic rise and fall of coworking company WeWork. It’s a wild saga of scandal and intrigue – but how much of it really happened?

The eight-part series stars Oscar-winner Jared Leto as WeWork co-founder Adam Neumann and Anne Hathaway as his wife Rebekah Neumann née Paltrow, a first cousin of A-list actor and Goop boss Gwyneth. The show follows the couple from when they first met and started WeWork in 2010, to the moment in 2019 when Neumann was forced by investors to step down as CEO.

It’s a story full of offbeat twists and turns, so here’s a breakdown of what’s fact and what’s fiction in the new series. Some spoilers follow…

Adam Neuman

In episode one of We crashedwe see several pre-WeWork ventures by “serial entrepreneur” Neumann. These include a company called Krawlers, which made baby onesies with built-in knee pads; another company that sold women’s shoes with collapsible heels; and his first joint real estate venture with architect and later WeWork co-founder Miguel McKelvey, which was named Green Desk. All of these were real companies founded by Adam Neumann. As seen on the show, the first two flopped while Neumann and McKelvey sold Green Desk and used the money to help start WeWork.

During a yoga class in Episode 1, Neumann wears a T-shirt emblazoned with the Israeli Navy insignia. This is a reference to the fact that the real Neumann graduated from the Israel Naval Academy and served as an officer in the Israel Navy for five years, rising to the rank of captain. It is true as mentioned in We crashed, Neumann is dyslexic. He could neither read nor write until he was eight years old. Neumann’s kibbutz upbringing also has its roots in reality: in 1990 his family settled in Kibbutz Nir Am near Sderot in southern Israel.

Adam Neumann and Jared Leto play him

(Shutterstock, Apple)

Neumann is frequently shown smoking cannabis We crashed. Neumann’s cannabis use is public knowledge. In 2019 is the Wall Street Journal reported that Neumann had chartered a Gulfstream G650 for a flight from the United States to Israel the previous year. After the flight, the crew found a cereal box filled with cannabis, presumably for the return flight, and reported this to the jet owner, who ordered the plane back to the US. Neumann and his friends had to make their way home alone.

Episode two begins with Adam and Rebekah Neumann’s wedding on October 9, 2008. That date is accurate, as is the fact that Rebekah’s father, Bob, gave his daughter a $1 million wedding gift that the couple later invested in WeWork .

Later in the series, Adam Neumann causes a PR storm when the embattled CEO is photographed walking barefoot through the streets of Manhattan. This really happened, and the images were widely shared on Twitter and Reddit.

Rebekah Neumann

It is mentioned multiple times throughout We crashed that Rebekah Neumann is the first cousin of Gwyneth Paltrow. This is true. She was raised as Rebekah Paltrow and her father, Bob Paltrow, is the brother of Gwyneth’s late father, Bruce. This also makes Rebekah the niece of Meet the parents Actor Blythe Danner.


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In the first episode, Adam and Rebekah Neumann meet at a rooftop party at Adam’s apartment building. This is a slightly revised version of reality: In fact, they were introduced by one of Rebekah’s college friends. It was this friend who met Adam on the roof of his building.

Leto and Hathawy in “We Crashed”


In several early episodes we see Rebekah Neumann’s attempts to follow Paltrow and Danner into the family business. It’s true that Neumann was an aspiring actress: her IMDb page lists four acting credits playing an uncredited role as a UN diplomat in 2010 Fair play“Sam” in the 2010s nomadsin which Lucy Liu starred, and two short film roles in the 2010s awakening and 2012s Aunt Louise. The most notable of these is awakeningwhich Rebekah Neumann (alongside Rosario Dawson) wrote, produced and starred in at WeWork’s offices.

In episode three, Rebekah Neumann becomes embroiled in a controversy sparked by her public comments that “a big part of being a woman is helping men manifest their calling in life.” This really happened. In 2018, a PropertyWeek A correspondent who attended the annual three-day WeWork summer camp reported that Rebekah Neumann tearfully thanked her husband Adi’s sister for helping him pay his rent when he first moved to the United States from Israel . “I’m so grateful that you took care of Adam,” she said. “You helped him raise the largest family in the world. A big part of being a woman is helping men [like Adam] manifest their calling in life.” At the time, her comments sparked disapproving coverage in outlets like stylist.

In the same episode, we learn that Rebekah Neumann’s father has gotten into legal trouble. Although the timeline has been shortened, it is again based on facts: Bob Paltrow pleaded guilty to criminal tax evasion in 2014 and was subsequently sentenced to six months in prison.

Miguel McKelvey

Miguel McKelvey, played by The RiseKyle Marvin was the real co-founder of WeWork. in the We crashed, McKelvey first meets Adam Neumann in a business class that focuses on entrepreneurship. In reality, the two met at a party when they both worked in the same office building.

It’s true that McKelvey, like Neumann, was already an entrepreneur when they met. While visiting Tokyo after graduating from college, he co-founded English, Baby!, a social network for students learning languages ​​online.

As noted on the show, it’s also true that McKelvey worked for Jordan Parnass Digital Architecture prior to meeting Neumann and founding WeWork. The company was responsible for all of American Apparel’s design projects, and McKelvey led the international retail launch.

WeWork summer camp

The third episode of We crashed focuses on a WeWork summer camp at Lake Raquette, New York State, to which Adam Neumann arrives by helicopter wearing a “Summer of We” t-shirt. At the event, Neumann is in full messianic mode, often leading his staff audience with shouts of “We!” when they reply: “Work!”

This is a condensed version based on several different summer camps that have been held annually. Summer camps were held at Lake Raquette between 2012 and 2016. It was the 2014 edition that was covered theThe New York Times Style section as depicted in the show.

It wasn’t until 2018 that Rebekah Paltrow made her controversial comments about women’s role in “helping men manifest their calling in life,” and it actually happened at a WeWork Summer Camp held in a field outside Tunbridge Wells, Kent. This year’s event was led by great musicians: Bastille on Friday and Lorde on Saturday.

Cameron Lautner

Played by The story of the maidOT Fagbenle’s Cameron Lautner is portrayed as a partner in a powerful investment firm tasked with instilling discipline at WeWork. His character is a mishmash: In reality, Neumann was succeeded as CEO of WeWork by real estate manager Sandeep Mathrani.

https://www.independent.co.uk/arts-entertainment/tv/news/wecrashed-fact-fiction-true-story-b2038694.html WeCrashed: What’s fact and what’s fiction in new Apple TV series?

Russell Falcon

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